27 April, 2020

Is COVID-19 turning online grocery shopping into a habit?

Erik Wallin
CMO at Northfork

The impact of the novel coronavirus that has swept the world has been incredibly far reaching. Few, if any, industries haven’t felt the effects of the COVID-19 pandemic in one way or another.

The challenge now is for grocery retailers to do all they can to maximize that enjoyment, to help shoppers new behaviors become entrenched for all the right reasons.

About the author

Erik Wallin
CMO at Northfork

Erik is co-founder of Northfork, he has a long experience of the grocery industry within marketing and sales. Before Northfork, Erik founded BagHitch a P2P transportation service.
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