07 March, 2023 Walmart showcases the importance of retail media networks As the world’s largest grocery retailer, Walmart is in a powerful position to set and shape industry trends. Certainly, grocers […] Louise Taylor
22 February, 2023 Native checkout experiences drive engagement with digital natives Our shopping habits have changed enormously since the huge growth of social media networks. Shopping has become an integrated part […] Louise Taylor
15 February, 2023 Trend watch: Live shoppable videos evolve rapidly “Live shoppable videos are the shopping experience not of the future, but of the here and now.” So claims Northfork […] Louise Taylor
08 February, 2023 Retailers need to embrace the power of personalisation We talked in 2021 about the importance of personalisation and convenience. Fast-forward to 2023 and personalisation is playing an even […] Louise Taylor
02 February, 2023 Publishers seek to optimise their affiliate strategies The power of third-party publishers is huge. Some 84% of online content creators are engaged in affiliate marketing. And the […] Erik Wallin CEO at Northfork
26 January, 2023 Grocery shoppers’ budgets come under intense pressure Consumers around the world are feeling the pain of the cost-of-living crisis right now. Fitch Solutions reported a six-month global […] Louise Taylor
22 January, 2023 New product launch makes all content shoppable on publisher sites Northfork has revealed a new feature that enables far-reaching collaborations between publishers and retailers. Using the new Northfork shopping cart, […] Louise Taylor
18 January, 2023 NRF 2023 insights: harmonising priorities and thinking smaller There are some big themes echoing through the grocery retail sector’s leading events this year. Omnichannel profitability, retail media, personalisation […] Erik Wallin CEO at Northfork
13 January, 2023 2023 is all about omnichannel profitability For Northfork and other grocery tech innovators and leaders around the world, few events are as exciting as CES. Organised […] Louise Taylor